Virón’s Plant-Based and Recycled Footwear Is the Future of Sustainable Sneakers – Reports

Focusing on sustainable, vegan and plant-based materials, Virón is looking to create footwear in a new way. The emerging label was founded this year by Julian Romer and Mats Rombaut — who is also behind the footwear label Rombaut — the Paris-based brand has pioneered new materials and products for its first release.

Whereas a number of vegan footwear and fashion brands use PVC and other plastic-based materials, Virón mixes innovative plant-based textiles — from apple or corn waste —…

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